From “Big Agency” Burnout to Record Profitability

Name: Creed Digital
Price range: $$

How The Darliv Group Reduced Ad Spend By 30%, Increased Revenue By 50%, And Achieved Its Most Profitable Period On Record

Many businesses assume growth comes from spending more. The Darliv Group discovered the opposite. After years of working with large agencies, increasing budgets and chasing diminishing returns, they partnered with Creed Digital to rebuild their advertising strategy around one thing: profitability.

0 %

Reduction In Ad Spend

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Increase In Revenue

0 %

Increase In Conversion Rate

Record Levels Of Profitability

The Challenge

The Darliv Group was no stranger to digital marketing, but they were stuck in a cycle of high spending with dwindling results. Despite hiring large agencies and various “experts,” their Return on Investment (ROI) continued to trend backward. They were spending “big” on Google Ads, but the spend wasn’t translating into bottom-line profit.

Industry:

Ecommerce & Retail

Location:

Australia

The Approach

When Creed Digital took over, we moved away from the “spray and pray” approach typical of larger agencies. Our strategy focused on Granular Profitability Mapping:

Segment Deep-Dive: We sat down to audit their performance data, identifying exactly which segments, products, and services offered the highest margins.
Strategic Realignment: Instead of bidding broadly, we built entirely new campaigns specifically aligned with those high-margin areas.
Efficiency First: We restructured the bidding strategy to prioritize “intent” and “profitability” over simple “clicks,” ensuring every dollar spent had a higher probability of return.

Project Details

Services Used:

Google Ads, Meta Ads, Conversion Rate Optimisation

Client:

The Darliv Group

Location:

Australia

Website:

Multiple Websites

"I have no hesitation in recommending Creed Digital."

“As a business, we have competed in the Google Ads and social media marketplace for many years. We have hired big agencies and smaller ‘marketing experts’ only to find our ROI goes backwards in many cases.

Right from the outset Aaron was different. For the first time it felt like we had someone who cared about our business and was willing to put in whatever hard work was necessary.

In short, Aaron has been the driving force in turning our business around and making us profitable once again.

We cannot thank him enough.

I have no hesitation in recommending Creed Digital.

I only wish we found him earlier!”

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